Posts by Esther Choy
3 Keys To Dismantling Stereotypes With Storytelling
Stereotypes are tied to deeply entrenched narratives that fail to capture a more complex truth. These oversimplified ideas are reinforced by one-sided stories. Case in point: The stereotypes that women are bad with money and that girls are bad at math perpetuates itself with a male-dominated investment industry. Today, 98.6% of all asset management firms…
Read MoreUrgent Invitation To Listen: Storytelling For A More Equitable World
When it comes to leadership storytelling, most people imagine the “sage on stage” sharing personal stories to inspire and persuade their audiences. But leadership storytelling has another side to it: story facilitation. It’s equally important and impactful to listen and help draw out stories from other people and give them the space to tell stories.…
Read MoreStorytelling In Mentoring: How To Invest In Women Leaders
According to the World Economic Forum’s Global Gender Gap Report, if economic trends continue as they are “the US will take 208 years to close its gender gap.” If we want to see this rate of change accelerated, we must commit to raising women leaders who can tell their own stories to increase the impact…
Read MoreHow To Become Fearless Storytelling Leaders
How do you champion a cause you deeply believe in, even when you feel like you don’t know how to? You allow yourself to be led by your passion and share your story. This is how women become storytelling leaders who create new narratives for women and girls everywhere. Shannon Nash, CFO at Wing…
Read More4 Successful Women Leaders Share Unexpected Impact Of Storytelling
.Women are making history. In 2023, Fortune reported that women represented 10% of Fortune 500 CEOs for the first time. Despite gains like these, if women leaders don’t share their own stories, they risk being erased. Further, when women’s leadership stories are left untold it denies women and girls the chance to be inspired by…
Read MoreUnlock Authentic Leadership through Story Facilitation
Join us in celebrating our new class of Story Facilitators! The Power of Story Facilitation In a climate of conflict, polarization, and disconnection, leading effectively, authentically, and with connection is paramount. Leadership demands more than just industry expertise, it requires effective communication. We are excited to celebrate a diverse cohort of rising leaders– our…
Read MoreWhy Women Leaders Must Be Expert Storytellers
When women leaders tell their own stories, they expand the possible narratives for other women and girls. Even though storytelling is a powerful tool for challenging the status quo, many women choose not to tell their own stories. Men, especially men with power, do the most talking, and, therefore, most of the storytelling. Why? Women…
Read MoreIn Good Companies Podcast S4E7: Mastering the Art of Leadership Storytelling with Esther Choy
Studies show that we learn and retain information best through listening to stories. Research by The London School of Business shows that most people only retain 5-10% of information when presented with facts, but if those facts are woven into a story, listeners will remember up to 70% of that information. Esther recently had the…
Read MoreLeadership Skills: Storytelling’s Impact on Engagement, Motivation, Trust, and Communication
Think of one impactful leader you’ve encountered in your lifetime. An image of someone important and influential to you will likely sprang to the front of your mind. They could have been a teacher who made learning fun, or a mentor who motivated you to reach for your full potential. Whoever came to mind first,…
Read MoreReceptiveness To Opposing Views: A Make-Or-Break Leadership Soft Skill
In a team meeting, your co-founder Christina keeps harping on the one moment of the presentation where she feels like your team lost a prospective client’s interest. You see her point, but you are ready to strategize on how to move forward and continue building your relationship with this potential client. You feel she’s wasting…
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